Wide Strategy founder, Lyda Modiano, participates for a second consecutive year as a Fellow at zinc ventures, a company builder and startup incubator, affiliated with the LSE. zinc aims to solve social problems which do not fit into traditional issues. Currently, its Mission 3 aims to add five more years of high quality to the lives of the elderly. zinc states in its mission statement that even-though the elderly are on average the most satisfied age group they are increasingly concerned about things deteriorating in the future due to medical, financial and generational issues. zinc takes an approach which it calls “biopsychosocial approach ranging across industries” to identify solutions in improving later life.
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