February 14, 2018

Introducing our marketing & operations intern

Maud Martei joined Wide Strategy in January 2018, providing support to the operations and marketing team. Maud is Master of Public Administration candidate at the London School of Economics and Political Science (UK) and a Master of Public Policy candidate at the Hertie School of Governance (Germany). She holds a […]
May 15, 2019

What Do Startups Get Wrong About Marketing?

What Do Startups Get Wrong About Marketing? Answer by Christine Tsai, CEO and Founding Partner, 500 Startups, on Quora: That they don’t need it. This mistake fundamentally stems from failing to understand what marketing is – which is the greatest irony. Marketing is supposed to tell the world about your […]
February 27, 2020
The Parthenon Marbles

Marketing strategies for the Parthenon marbles

The question as to where historical artifacts really belong has always been an appealing topic for public debate. After political turmoil, wars, occupations etc some early era entrepreneurs seized opportunities and transferred – under questionable circumstances – historical pieces of significant value. One such example is the Parthenon Sculptures which […]

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