Effective communications for accountants - An impossible task?
A ‘full house’ during Wide Strategy’s presentation to CIMA members, on the topic of communications.
Around 50 management accountants attended this two-hour workshop which included both a lecture and an exercise part. CIMA (Chartered Institute of Management Accountants) is one of the largest management accounting bodies globally.
During her presentation, Wide Strategy’s director, Lyda Modiano referred to the importance of communication in the accounting profession, especially as CFOs gain a broader and more strategic -rather than transactional- role within companies. She then presented the ways in which accountants can become successful communicators, using relevant techniques to tell a compelling story in a financial context.